About the client
An individual entrepreneur, S.A. Bolgarin, the owner of an online store selling clothing with ethnic motifs, came to us. The "FOLKLORIKA" brand was created to sell designer clothing featuring traditional Russian patterns and ornaments.
Starting situation:
- Name: "FOLKLORIKA"
- Field of activity: online clothing store
- Focus: designer clothing with ethnic motifs
- Goal: protect the brand before entering marketplaces
Objectives
- Check the name for registrability
- Register the trademark in the shortest possible time
- Protect the brand in the clothing class (Nice class 25 (MKTU))
What we did
Stage 1: Preliminary search
We carried out a comprehensive search of the name "FOLKLORIKA" against the Rospatent databases. The result was pleasing — the name turned out to be entirely free, with no similar registered marks in the required class.
Advantage: A unique, fanciful name significantly increases the chances of fast registration without office actions or refusals.
Stage 2: Preparing the application
We carefully prepared the document package:
- Drew up an optimal list of goods under Nice class 25 (MKTU) (clothing, footwear, headwear)
- Prepared a high-quality image of the logo
- Completed all the necessary forms
Stage 3: Filing and prosecution
We filed the application with Rospatent under the standard procedure — with no surcharge for expedited examination. Thanks to the high-quality preparation and the uniqueness of the name, examination proceeded without a single office action.
Important: We did not pay for expedited processing! The fast timeline is the result of a sound strategy and high-quality document preparation.
Result
- Registration time: 2.5 months — our record!
- Nice class (MKTU): 25 (clothing)
- Application: No. 2025795516
- Year of registration: 2025
- Surcharge for expedited processing: 0 ₽
The client received the decision to register the trademark and can now confidently enter marketplaces with a protected brand.
Why so fast?
- A unique name — a fanciful word with no similarity to existing marks
- A single Nice class (MKTU) — examination proceeds faster than with multiple classes
- High-quality preparation — a properly drafted list of goods with no unnecessary items
- No office actions — a well-prepared application raises no questions from the examiner
Takeaways
- A unique name is the key to fast registration
- You do not always need to pay for expedited processing — the right strategy saves money
- High-quality preparation matters more than filing speed
- Protecting the brand before entering marketplaces is a mandatory step for any business